Google Analytics uses cookies (small text files that the website stores on the user’s computer) that record the user’s IP address and provide information about the websites a specific user visits online. Examples of information these statistics provide include: how many people visit various pages, how long each visit lasts, which websites users arrive from, and which browsers are being used. None of the cookies allow us to associate information about your use of the website to you as an individual.
The data collected by Google Analytics is stored on Google’s servers in the US. Any information received is subject to Google’s privacy guidelines.
An IP address is defined as personal data since it can be traced back to a specific device and thereby to an individual. Difi (the Norwegian Agency for Public Management and eGovernment) uses a Google Analytics’ tracking code, which anonymizes the IP address before the data is stored and processed by Google. This prevents the stored IP address from being able to be used to identify a specific user.